OVERVIEW
Founded in 1997 in Seattle by Jason Hughes and Nabil Ayers, Sonic Boom Records started in a modest space, reflecting the founders' love for indie rock and their desire to escape conventional careers. The store gradually became a focal point in the Northwest indie rock scene, notably contributing to the success of bands like Death Cab for Cutie.
TOOLS
- Photoshop
- Illustrator
-After Effects
RESEARCH
Compared and contrasted different records stores throughout Seattle, Wa and American. Along with a deep dive in the brand’s history, allowing me to discover the brands deep embedded history in Seattle’s Grunge scene as staple for new and upcoming indie artists.
FONTS
LOGO
The logo embodies Sonic Boom's brand identity, showcasing its boldness through strong typography. This design reflects the the rippling effect and influence the store has had on the music industry in Seattle.
COLOR
Pantone 214 C
CMYK ( 0,88,44,20 )
RGB ( 204 ,25 , 114 )
HEX #cc1972
Pantone 7740 C
CMYK ( 60,0,53,45 )
RGB ( 56 ,141 , 66 )
HEX #388d42
Pantone 400 C
CMYK ( 0,3,7,23 )
RGB ( 196 ,191 , 182 )
HEX #C4BFB6
Pantone
CMYK
RGB
HEX
Pantone 313 C
CMYK ( 100,22,0,26 )
RGB ( 0 ,146 , 188 )
HEX #0092BC
Pantone 7579 C
CMYK ( 0,60,81,14 )
RGB ( 220 ,88 , 42 )
HEX #DC582A
MERCHANDISE
SOCIALS
